Welcome to Mainstreet
Creating links for Marketing and Communication -
Join in the discussion.The democratization of publishing and broadcasting enables marketers to approach their prospective customers and clients in a fresh, new way, where a conversation replaces a message. Marketing and public relations will never be the same again.
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Click on RSS icon to subscribe- Who needs a TV?
- The “Lost” podcast
- A new ad to Tweet About
- Print media must accept new role and new money model
- Is there anything funny about podcasting?
- Podcasts pushing brands
- Advertisers reaching consumers on podcasts
- The Next Big Ad Medium
- Aurora Health Care begins podcasting
- Why Associations add podcasts to communication mix
Writing Services
. . . graphite extrusion demonstrations to techniques for unrolling carpet, technical training to point-of-purchase selling, dramatic to educational . . .
As an award winning advertising writer, staff comedy writer – Mary Tyler-Moore Productions, a member of marketing teams for advertising agencies, and educational and training media companies, Dennis offers clients a wealth of experience in developing targeted-communication tools – education, training and convincing.
Partial Client list:
American Heart Association, Budget Rent-A-Car, Coldwell-Banker, Donahue Show (Multimedia Entertainment), Flamastic Industrial Fire Retardants, Harte-Hanks Publishing, IVAC Medical, Kawasaki Motors Corp., NBC Television, Price-Pfister Faucets, Romex Wiring, TraveLodge Motels, Thrifty Drugs, The San Diego Padres, United Way.
Words Come First . . .
Copywriting: The concept grows from the market strategy. The copy sets the tone, creates the appropriate culture and language. Our approach starts with client collaboration, but often brings forward an unexpected voice and image.
Scriptwriting: For longer form presentations – video, DVD, PowerPoint, Podcasts, we believe structure is first and foremost. We develop a platform that supports the message. We can think 3-demensionally, making the most of interactive media for corporate branding, product presentation, convention/meeting functions and education/training.
View Sample scripts and copy:
Product Sales Video: Aldila - Vinyl Treat - Sanyo Oven
Political: Border Health -
Point-of-Purchase: Fisher Electronics
Medical – IVAC
Hi Tech/Trade Show: NBase Electronics
Radio: NBC Television - Sofa Factory
Instructional: – Premier Student Agendas - Price-Pfister Faucets - Romex Wire
Orientation: Travelodge
Retail TV: Trend Furniture
Corporate: Unical Oil Co.