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Join in the discussion.The democratization of publishing and broadcasting enables marketers to approach their prospective customers and clients in a fresh, new way, where a conversation replaces a message. Marketing and public relations will never be the same again.
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- The “Lost” podcast
- A new ad to Tweet About
- Print media must accept new role and new money model
- Is there anything funny about podcasting?
- Podcasts pushing brands
- Advertisers reaching consumers on podcasts
- The Next Big Ad Medium
- Aurora Health Care begins podcasting
- Why Associations add podcasts to communication mix
Ad agency having explosive new business growth by leading with social media
The Russo Group, a small ad agency (full time staff of 19) in Lafayette, Louisiana, is having explosive new business growth using and leading with social media. Instead of laying off they are hiring. 104% net profit over this time last year. New clients, all outside their market, located in California, Illinois, Iowa, New York, Pennsylvania, Texas, Washington D.C. Washington state even England. All won without having to pitch and their prospective clients called them. Her new business programs hard cost for last year? $11.95.
(More from fuelingbusiness.com)