Monthly Archives: October 2011

Wait a minute! I thought social media was free.

A recent post on a LinkedIn group asked… “How do you justify fees to clients in an era of social media?” And you can understand the question, but when you think about it for a minute, you realize that’s social media is kind of like dirt. It’s organic – raw. It has to be prepared, [...]
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You Tube is high maintenance

You may think you're the bee's knees, but here at YouTube we've already got a strong group of stars that drive more views, comments and engagement than you've probably ever experienced. If you want to build your audience, you'll need to play nice with them. Ignore them and they'll ignore you, but if you treat them wrong, watch out. Hell hath no fury like an iJustine scorned, FPS Russia and RatedRR have a line on some *serious* ordnance and those Shaytards are a mean little band of ankle-biters. Oh, and don't go messing with Harley Morenstein, or you'll likely end up with a chicken inside a duck inside a turkey inside a pig inside your bed.
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